After over fifteen years in the spotlight, Jessica Vaughn, better known as JPOLND, has proven there’s little she can’t do. She writes her own songs, runs her Head Bitch Music label, works as the Director of Sync and Creative at Heavy Hitters Music, and creates music for various shows and movies, yet people still somehow doubt her. Her new single, “Time Is Running Out,” elegantly calls these skeptics out while spotlighting what she does best: vulnerably pouring her heart into her work while remaining confident and assertive.
“I was reflecting on the idea about people who do you dirty and think they’re going to get away with it,” JPOLND exclusively told TREMG. “The frenemies, the ex-lovers, and the haters. I was thinking about how to articulate taking that power back and communicating not to underestimate you again.”
The song sounds like someone rising from the ashes, with JPOLND’s soft vocals peering over an ominous electronic instrumental – she says this contrast represents the “push and pull of testing boundaries.” While being reminiscent of artists like Lorde and Lana Del Rey, and inspired by the likes of Billie Eilish and Grimes, it still manages to feel fresh and unique.
“Time Is Running Out” is the highly anticipated follow-up to December 2020’s “The End,” which gained traction after being featured in an episode of Netflix’s Bridgerton. Even though it doesn’t appear on the show’s official Spotify playlist or many online guides to the show’s soundtrack, the song has accrued over 2 million streams, half of which came within a month of its release.
“It’s been very overwhelming and flattering!” JPOLND says of the reception. “I do a lot of music for film/TV and you never know what song will move the needle. I never expected the song to be getting worldwide attention and airplay, but I am very grateful.”
While the exact path was a surprise, her rise to fame was inevitable.
She released her debut album, Waves and the Both of Us, as Charlotte Sometimes in 2008 with Geffen Records. Three years later, she appeared on NBC’s The Voice, being one of just two auditions that season to get all four judges to turn their chairs around. Even the performance that led to her elimination, a string-based cover of Paramore’s “Misery Business,” earned praise from Christina Aguilera and Blake Shelton for her vocals and the unique arrangement.
“I am a songwriter first and feel so deeply connected to different parts of my personality and genres,” she explains. “Changing names for different projects allows me the freedom to explore that without abandoning the fan bases for each project. My creative process has remained the same and that’s always to be authentic.”
Even with just a single listen, you can feel that authenticity on any JPOLND song you check out. Her confessional lyrics and unapologetic honesty make it feel like you’ve known her for years, creating a connection that you’ll never forget.