Gamma, a music and technology firm owned by former Apple Music executive Larry Jackson, has acquired Vydia, a music distribution and rights management company co-owned by Nigerian musician Mr Eazi, for a reported $1 billion. The deal is the biggest in the history of Afrobeats and is set to strengthen Gamma’s position as a major player in the music industry.
The acquisition is expected to have a major impact on the music industry, particularly in the areas of music distribution and rights management. Vydia’s cutting-edge technology will enable Gamma to offer a more streamlined and efficient service to artists, making it easier for them to distribute their music and manage their rights.
Larry Jackson, CEO of Gamma, praised the acquisition, stating that it was a significant milestone for the company. He also expressed his excitement at integrating Vydia’s technology and expertise into the Gamma platform, which he believes will provide artists with even better services.
By investing in Vydia and its technology, Gamma is positioning itself at the forefront of this exciting and dynamic music scene. The acquisition is a testament to the vibrancy and creativity of African musicians, and to their potential to shape the future of the music industry.
The acquisition marks a significant milestone for Vydia, which was co-founded by Mr Eazi in 2013. Mr Eazi described the deal as a game-changer for the music industry and expressed his excitement at the prospect of Vydia continuing to innovate and provide artists with even better services.
The acquisition is a major boost for the Afrobeats music industry, which has seen tremendous growth in recent years. The deal demonstrates the growing recognition and value of African music on the global stage, as well as the increasing importance of technology in the music industry. The deal also marks a significant milestone for the Afrobeats music industry, as it demonstrates the growing recognition and value of African music on the global stage.
